Would you rather the star player on your favorite team be a perennial all-star and multiple time champion, but basically be an a-hole, or be a little less talented, a little less driven, but be a pretty decent person? This is the question I found myself wondering after reading Callum Borchers’ recent article in the Boston Sunday Globe, “In nonprofit game, many athletes post losing records: Many athletes’ charities long on PR, short on donations.”
The article looks at several foundations and regularly-held charitable events associated with, if not named after various successful athletes, and finds that they “often raise surprisingly little money, overspend on fund-raising events, and direct small percentages of revenue toward their stated goals,” writes Borchers.
But, as Borchers notes, there’s more than the ego stroking of athletes going on here.
Read on at Free Sport …
